News November 9 2006

Fiat – now designed in Brazil!

Fiat has shown the first pictures of a new concept car that is a pretty radical cross between a sports car and a 4WD vehicle. What is just as interesting is that it the model – called the Fiat Adventure - is 100% a product of the ‘Centre Style Fiat Brazil’.

Fiat is a dominant force in the Brazilian market, having sold cars there since 1999, and the new concept is an extension of ‘Adventure’ trim and equipment versions of Fiats sold there. Fiat also sells vehicles in Brazil that run on FlexFuel.

Like the Adventure versions, the Fiat Adventure is a car designed for an outdoor lifestyle with a sporting edge, so the concept is a go-anywhere sports car for two people. Despite its high body and massive wheels – and Brazilian heritage - it still has a touch of Italian design flair.

The Fiat Adventure will make its debut at the 24th Sao Paulo International Motor Show this month before going on display around the world.

© italiancar.net 09/11/06